Paper 4 : Business Commercial Knowledge – 40 Marks
Business Commercial Knowledge
- Business and Commercial Knowledge – An Introduction
- Nature of Business, Profession and Employment.
- Objectives of Business. Economic and Non-Economic Activities,
- Forms of Business Organizations.
- Business Environment
- Micro and Macro Environment,
- Elements of Micro Environment – Consumers/Customers, Competitors,
Organization, Market, suppliers, Intermediaries, - Elements of Macro Environment – Demographic, Economic, Political-legal, Socio-cultural, Technological, Global Environment.
- Business Organizations
- Overview of Selected Indian and Global Companies.
- Government Policies for Business Growth
- Policies creating conducive business environment such as Liberalization, Privatization, Foreign Direct
Investment.
- Policies creating conducive business environment such as Liberalization, Privatization, Foreign Direct
- Organizations Facilitating Business
- Indian Regulatory Bodies – RBI, SEBI, CCI, IRDAI
- Indian Development Banks – IFCI, SIDBI, EXIM Bank, NABARD
- Common Business Terminology
- Finance, Stock & Commodity Markets Terminology.
- Marketing Terminology.
- Banking Terminology.
- Other Business Terminology.
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CAF – P4 – BCK – Ch1 : Introduction to Business & BCK
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CAF – P4 – BCK – Ch2 : Business Environment
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CAF – P4 – BCK – Ch3 : Business Organizations
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CAF – P4 – BCK – Ch4 : Government Policies for Business Growth
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CAF – P4 – BCK – Ch5 : Organizations Facilitating Business
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CAF – P4 – BCK – Ch6 : Common Business Terminologies
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